Thursday, December 24, 2009
Extremely Complex 'Avatar' Spolier For Completely Complex 'Avatar' Storyline
Posted by
Age
at
08:57
0
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Wednesday, December 16, 2009
Friday, December 11, 2009
Cleverly Simple
I love Google and everything they stand for, but sometimes I get the feeling that they forget that consumers aren't nearly as geeky as they are, and it shows particularity in their new product demo's or releases (like GoogleWave). There is an element of letting people discover on their own which is nice... but for something as simple and important as your browser itself, I think, needs a bit more of a more "human" touch.
That's why I really like these films by BBH Labs for Chrome. Clever (as you'd expect from Google) but demonstrating simplicity - both visually and in language. I dig how they've used intricacy to showcase simplicity.
The YouTube video is actually supposed to be interactive but this edit combines all the movies into one.
Posted by
Age
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13:11
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Thursday, December 10, 2009
The Onion x Lil Wayne x Mexico Drugs
The people behind The Onion News Network have to be some of the most creative folk in the world right now. Their ability to continually create content (of such a high quality) so often is amazing. It's so well done a lot of the time people people don't realize it's parody! What's the most impressive to me thought is how quickly The Onion tap into and create content around social topics/trends. Adland could learn a thing or two from these guys...
Posted by
Age
at
10:38
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Wednesday, December 9, 2009
Thursday, December 3, 2009
Tuesday, December 1, 2009
Enhance That Frame!
Ever wonder how David Caruso's peeps at CSI seem to be able to draw a completely clear image from a low-res, pixelated-as-fuck CCTV video still?
Enhance Enhance Enhance!!!
Posted by
Age
at
11:07
1 give a shit
Monday, November 30, 2009
Friday, November 27, 2009
Thursday, November 26, 2009
The BIG Idea
This is one of the best pieces of branded content I've seen and truly transcends advertising. This is a Hollywood style big idea. Congratulations to Gatorade and TBWA\Chiat\Day.
Posted by
Age
at
10:24
5
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Wednesday, November 25, 2009
Tuesday, November 24, 2009
Foursquare
So Melbourne FINALLY got Foursquare last week - if you dunno what I'm talking about, go here.
I've messed with it over the weekend and have to say, it's a pretty cool idea - it actually made me want to kick on to other places on Saturday night instead of just heading home - which is pretty interesting in itself.
With the release of Foursquare to many cities outside of the USA, it's primed to go mainstream. Which raises some issues that the dev's behind it are going to have to address.
One of the biggest imo, is this. It's not the real-life rewards themselves (those are rad), but it's the ability to be sitting at home on the couch and "check-in" to places. This is a real flaw and needs to be fixed. Essentially, if I want to, I can become the mayor of multiple places without getting off my ass. When you're talking about getting free shit under false pretenses, isn't this behavior kinda fraudulent?
The other issue is specific to the iPhone app. The idea of Foursquare is social networking meets geo-tagging goodness. And the concept of geo-tagging involves piecing together an online profile of real-life places for future reference. Think of it as building a bridge between the real world and web. The more information you can supply about a real place, the more bricks you laydown in the bridge, making it easier for you and everyone else to find and gain access.
Now the real richness of Foursquare lies behind this tagging system - many of the games "badges" are awarded based on visits to venues tagged in a specific way. On the website ux, you (and other members) can add descriptive tags which will help define what kind of place that is. But on the iPhone app - when you are actually mobile and AT these venues - tagging isn't available. This is a major oversight and something that hinders the generation of information rich locations, which is what makes Foursquare work in the first place!
I know it's early days for Foursquare but having read up on them - only a few peeps running the show out of a loft in Soho, and no real revenue model - I hope they're going to be able to cope with what's about to hit them. I sure as hell hope they do because it's an awesome concept that deserves to do well.
Posted by
Age
at
14:38
1 give a shit
Wednesday, November 18, 2009
Tuesday, November 17, 2009
Mmmmmm, Are You Enjoying The Smoke Grenade?
Genius! This is such a bloody good recreation of the chit-chat you hear when playing online. And maybe a preview of what the gaming experience will look like in another 10 years?
Posted by
Age
at
09:56
4
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Tuesday, November 10, 2009
Blink.
People say that before you die, your life flashes before your eyes. If that's true, I want mine to look and feel exactly like this...
Posted by
Age
at
12:45
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Monday, November 9, 2009
Effective.
I came across this PSA on Conrad Lisco's blog - he's a smart and general cool dude I had the pleasure of hanging with briefly in NYC who posts a lot of interesting stuff. The TVC is part of a campaign to "delete" cyberbullying. I find this really interesting because this issue really a "new age" kinda problem, and maybe (?) the first time it's being dealt with seriously by Gov.
It's a great spot that I think is really effective; especially because it gives a good amount of time to communicating the MESSAGE at the end not just setting up a scenario like most TVC's cheaply do these days. I like it. I wonder how long before we have something similar in Australia?
Also check out... http://www.cyberbullying.us/research.php
Posted by
Age
at
11:19
4
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Thursday, November 5, 2009
Teh Radness #012
Posted by
Age
at
10:06
0
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Monday, November 2, 2009
Niko Bellic presents "Icarus"
One of the BEST user generated videos I've seen from GTAIV - let alone ANY game. It's amazing how great this title was and continues to be.
Posted by
Age
at
18:22
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